Snoop Dogg’s supergroup Mount Westmore is firing back at their former merchandising partner with a countersuit. The group claims Westside Merchandising defrauded them and broke several key promises. This legal back-and-forth centers on merchandise sales and tour obligations that both sides say the other failed to uphold. The battle is heating up as Snoop Dogg and his collaborators take a stand against the company’s claims.

Mount Westmore’s Legal Stand

Mount Westmore, which includes Ice Cube, E-40, and Too Short, formed in 2020. They joined forces to leverage their combined star power and released their debut album, Bad MFs, in 2022. The group signed with Westside Merchandising, reportedly opting for them over larger companies. This decision came after Westside made promises about retail partnerships and revenue streams extending beyond concert sales, as reported by AllHipHop. Westside Merchandising originally sued Mount Westmore in November 2024 for breach of contract. The company’s lawyer, John Fowler, told TMZ that Mount Westmore’s countersuit contains “falsehoods and fabrication.” He also accused the rappers of defrauding his client out of $1.3 million.

Allegations of False Promises

According to court documents, Westside claimed Mount Westmore agreed to let them handle all merchandise for a planned 60-date tour. The merchandising company stated they paid over $1.3 million upfront. However, the rappers only performed a handful of shows, not the full tour. Mount Westmore’s countersuit alleges that Westside made false promises about their business capabilities. These promises were made to secure the licensing deal, according to the group. The rappers claimed they were told about extensive retail partnerships. These partnerships were supposed to generate significant revenue beyond traditional concert merchandise sales.

Financial Discrepancies and Unmet Obligations

The group shared accounting reports that showed $808,000 from concert sales. These reports also indicated $90,000 from retail stores and $13,000 from e-commerce. However, Mount Westmore insists that Westside failed to provide proper accounting. They also claim the company still owes hundreds of thousands in contractual payments. The group alleges the merchandising company misrepresented their retail partnerships. Furthermore, they claim Westside failed to deliver on promised store placements. The original lawsuit by Westside seeks damages for cancelled tour dates and lost merchandise opportunities. Westside claims these losses cost them millions.

Legal Battle Continues

Both legal cases remain active in court. There has been no announced timeline for a resolution to this dispute involving Snoop Dogg and the Mount Westmore collective. The ongoing legal actions highlight the complexities of business partnerships within the music industry

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