Snoop Dogg recently tried to get a federal trademark for his famous catchphrase, “Smoke Weed Everyday.” However, the U.S. Patent and Trademark Office (USPTO) shot down his request. The feds cited two main reasons for the rejection. Firstly, they pointed out that marijuana is still illegal at the federal level. This makes it difficult to trademark something tied to what’s considered unlawful goods federally. Secondly, the phrase is simply too popular and widely used now. As reported by AllHipHop, regulators stated that consumers see it as a common expression rather than a brand.
Tour Drama or Trademark Hurdles?
The USPTO examiner noted that “Smoke Weed Everyday” has become a common song lyric associated with cannabis. Because people are used to hearing it in everyday language from many different sources, they wouldn’t see it as a mark identifying Snoop Dogg’s goods. Instead, they would just see it as informational. The phrase originates from Dr. Dre’s 2001 album, specifically the track “The Next Episode.” featuring Nate Dogg’s iconic hook. Snoop Dogg himself was also featured on that song. This line became a massive cultural moment that has lasted for decades.
Federal Legality and Brand Recognition
Furthermore, the USPTO examiner took issue with the federal illegality of marijuana. They wrote that the intended use of the mark in commerce for such goods cannot be lawful under federal law. This rejection doesn’t stop Snoop Dogg from using the phrase himself. He can still say “Smoke Weed Everyday” whenever he wants. However, he won’t be able to legally stop others from using it. As reported by HotNewHipHop, he can still appeal the decision to the Trademark Trial and Appeal Board or even federal court.
Snoop Dogg’s Cannabis Ventures
Despite this setback, Snoop Dogg continues to build his cannabis empire. He already operates a Los Angeles dispensary and an Amsterdam coffeeshop under the acronym “S.W.E.D.” This acronym did receive trademark approval. While the “Smoke Weed Everyday” trademark was rejected, it doesn’t impact his existing business operations. The legal landscape surrounding cannabis branding remains complex, even with hemp being legalized federally in 2018. Trademark attorney Josh Gerben pointed out that the federal legality issue makes an appeal an uphill battle.
The Catchphrase Lives On
The catchphrase “Smoke Weed Everyday” remains a significant part of hip-hop culture, trademark or not. Snoop Dogg has long been a prominent figure in cannabis culture. He has openly discussed his extensive smoking habits and even hired someone to roll his blunts. He has also been a vocal advocate for athletes to use cannabis as an alternative to opioids. While the trademark application didn’t go through, the phrase’s cultural impact is undeniable and continues to resonate
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